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Showing posts with the label To Sell is Human

Win to the Fourth Power

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     Many years ago I had a sales manager who would regularly take the entire team and support staff to the corner bar to build social capital.  I doubt he knew that term though.  Often we know things to be true before someone labels it for scientific measurement.   After an hour or so it would not be unusual for him to stand on a chair and say: "God told me to tell you to sell more radio!  Watermelon shooters for everyone."      Certainly the sales industry has evolved over the years.  The close the deal at any costs and whether or not you can deliver should be dead.  I remember moving into the consultative selling approach and the era of Win-Win.  The client wins and the organization wins.  I believe in part from an evolving theology it's Win-Win-Win-Win I've come to believe in. Customer Win: Pick any major (and some minor) theologies you want.  We're meant to take care of each other....